With nearly 25 years in the health and wellness field, Jessica has transitioned from personal trainer to industry leader. She enjoys empowering others through coaching, writing, speaking, and mentoring on business ownership and career-family balance.

She co-founded Empower Personalized Fitness in 2004 with Ronda Williams. In 2021, Jessica became the sole owner after Ronda pursued a career focusing on helping those with diabetes. Together, they built a thriving fitness community and developed the ThinkFUN philosophy. They also launched Empower Partners, a coaching business for wellness entrepreneurs.

Jessica holds national certifications and licenses in athletic training and various fitness specialties. She earned her degrees from the University of North Carolina at Chapel Hill. An entrepreneur, Jessica finds empowerment in managing a brick-and-mortar fitness business and an online coaching company. Outside work, she loves spending time with family, exploring the outdoors, traveling, and eating local cuisine and craft beers.